Shu Uermura Kinu Rouge Cream

$26.00

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Description

Indulge in the essence of Japanese care with kinu care nudes – a revolutionary lipstick-in-balm formulated with 72% lip caring essence like tsubaki totum, squalane, ceramides, and glycerin for lasting hydration – 88%* of women agree that kinu care nudes keeps lips feeling nourished all day long.

*Consumer testing panel: shade KG BG 958 on 66 Asian women (20-45yo)

Powered by ‘care-in-color’ complex¹, kinu care nudes combines the dual-patented technology of care and color. Patented care targets both lip barrier to deliver instant hydration and lip moisture function by penetrating multi layers of lips for long lasting hydration**. Japanese pigments combined in a balmy wash of nude colors boosted with film-forming polymer for color stay true long wear.

**+30.6% increased hydration after 8 hours. Corneometer hydration test on 28 women (18-55yo), conducted with KN BG 958.

Experience the never-before levels² of skincare-like hydration on lips with improved lip conditions even after removal.

  • -77% reduction in lip flakiness
  • +34% improvement of lip smoothness
  • -37% reduction in visible lip lines***

***Tested KN PK 347 on 40 Asian women (18-40 y.o.), China, Sep 10 – Oct 11, 2023. Worn 8H+ every day; applied in morning, retouch after breakfast / lunch / dinner.

12 shades of buildable tone-up nudes, tailor-made for all Asian skin tones. Kinu care nudes cocoon lips for lasting color fidelity with an alluring hinoki-inspired scent for a sublime lip experience. The more you wear, the more you care.

How to use

build the coverage until you reach a desired level opacity. apply one layer for a subtle, sheer wash of color or three layers for maximum juiciness. build the coverage until you reach a desired level opacity. apply one layer for a subtle, sheer wash of color or three layers for maximum juiciness.

ingredients

SQUALANE, PENTAERYTHRITYL TETRAISOSTEARATE, POLYETHYLENE, BISBEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, GLYCERIN, POLYBUTENE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, DISTEARDIMONIUM HECTORITE, BIFIDA FERMENT LYSATE, DIISOSTEAROYL POLYGLYCERYL-3 DIMER DILINOLEATE, HYDROGENATED STYRENE/METHYLSTYRENE/INDENE COPOLYMER, TOCOPHEROL, CAPRYLIC/CAPRIC TRIGLYCERIDE, PARAFFIN, CERA MICROCRISTALLINA / MICROCRYSTALLINE WAX / CIRE MICROCRISTALLINE, CAMELLIA JAPONICA SEED OIL, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, CERAMIDE NP, SYNTHETIC WAX, PARFUM / FRAGRANCE, GLYCINE SOJA OIL / SOYBEAN OIL, ALUMINUM HYDROXIDE, SILICA, BENZYL BENZOATE, PHENOXYETHANOL, HYDRATED SILICA, BENZYL ALCOHOL, SODIUM BENZOATE, LINALOOL, METHICONE, CAMELLIA JAPONICA FLOWER EXTRACT